Train for skills, hire for attitude. CEOs and business owners learn this the hard way, but what they all agree to is that the best qualities your employees could possess are curiosity to learn and high adaptability to change around and within them. If your...

Have you ever wondered why most companies don’t take customer service as a priority? When, in fact, managing these interactions can be the single most important factor in retaining customers and building up a loyal fan base. Managers often get lost in the process and...

Facebook is still the most popular social media platform for advertising for a handful of reasons. One of them is the fact that it lets you target very specific groups of people and so you can make sure that your cost per lead remains really low and the ones who click...